AI-powered creative automation platform, Phot.AI has raised $2.7 million in a seed funding round led by Info Edge Ventures, with participation from Together Fund and AC Ventures.
The round also saw backing from 50+ angel investors, including founders of Shiprocket, Bella Vita, V3 Ventures, Bewakoof, Astrotalk, Droom, and Fashinza.
The funds will be utilized to expand the team, invest in research and development, and launch Phot.AI’s much-anticipated copilot feature.
Founded in 2023 by Venus Dhuria, Aneesh Rayancha, and Akshit Raja, who previously co-founded AppyHigh, an app publishing studio with over 700 million downloads.
Phot.AI focuses on automating creative design and marketplace listings for e-commerce, brands, and retail.
Its AI-driven technology analyzes and optimizes designs across various product categories, streamlining workflows, reducing manual effort, and enhancing conversion rates.
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Phot.AI simplifies visual content creation for e-commerce brands, cutting costs by up to 80% and accelerating market entry.
It enables A/B testing, enhances conversions by 40%, and ensures adherence to marketplace guidelines.
The platform features over 25 editing tools, a design studio, and generative AI for product photography and image enhancement.
With more than 3 million pre-launch sign-ups and adoption by over 25 businesses, Phot.AI is rapidly establishing itself as a leader in AI-powered e-commerce design automation.
