Gurugram-based market intelligence startup Mindcase has raised ₹1.5 crore in a pre-seed funding round led by early-stage venture capital firm AJVC.
The fresh capital will be used to scale Mindcase’s self-serve SaaS platform, expand its data and intelligence coverage across new domains and markets, and accelerate its global go-to-market efforts.
The company aims to make market and consumer intelligence more accessible to strategy and business teams through automation and AI-driven workflows.
Founded by IIM Ahmedabad alumni Kritish Puri and Saurabh Shubham in 2024, Mindcase builds autonomous, agent-based systems that convert large volumes of unstructured external data into actionable insights.
The platform uses proprietary AI agents to help teams track competitors, pricing movements, consumer sentiment, and market trends in near real time.
While the startup has been working with large enterprises through custom market intelligence solutions, it is now shifting focus toward scaling adoption via a fast, self-serve SaaS offering.
The move is aimed at driving repeat usage and expanding Mindcase’s customer base beyond enterprise-led engagements.
Looking ahead, the company plans to deepen its product capabilities by introducing more advanced agentic workflows and supporting a broader range of use cases across industries and geographies.
